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Free web design estimate template

A web design estimate for early conversations: the likely phases, pages and features, a price for each, and what could move the budget, before you commit to a fixed quote.

Web design estimate template: a sample filled in with example lines for the trade
The web design estimate template, with example lines to replace.
Fill it in online, free

Opens in the estimate maker with these lines filled in. Adds up the totals, downloads a PDF. No sign-up.

Download PDF Print or fill in by hand Download Word (.docx) Also opens in Google Docs Download Excel (.xlsx) Also opens in Google Sheets

What’s on the web design estimate template

ItemQtyRateAmount
Discovery and planning1$800.00$800.00
DesignHome and 3 page templates1$2,800.00$2,800.00
DevelopmentPages, estimated10$350.00$3,500.00
Online booking integration1$600.00$600.00
Hosting and care planPer month, first year12$79.00$948.00
Estimated total$8,648.00

Example prices in US dollars. Replace them with your own; in the generator, any currency works.

Estimate first, quote after discovery

Before the scope is clear, give an estimate built from typical phases and page counts, and say what would raise or lower it: e-commerce, integrations, content writing, custom features. After a paid or unpaid discovery phase, send a fixed price with the web design quote template.

Frequently asked questions

Should I give a range?

A range is fine at this stage; it sets expectations before discovery.

Is content writing included?

Say so either way; it often delays projects.

Should hosting be included?

Show it as an ongoing line the client can decline.